SPORTS INDUSTRY RECOGNIZES VATA BRASIL AT 15TH
ISPO BRANDNEW AWARDS
The VATA Brasil team has just returned from the
ISPO Winter
2007 trade fair in Germany where the Company placed
as a finalist from over 231 participating companies
for the 2007 BrandNew Award.
ISPO BrandNew's panel of 18 professional specialists
from the sports industry and media selected finalists
based on the innovation and design of their products.
They viewed, examined and tested new products from
over 23 countries and were amazed by the high quality
of the VATA Brasil line.
Our fashion shows at ISPO were viewed by hundreds
of people, including distributors, retailers and
media. The clothing was very well received by the
European media; watch for us in the April edition
of SHAPE – Germany!
Being chosen as a finalist at the world's leading
trade fair for sporting goods and sports fashion
was an honor and a statement: VATA Brasil's cutting
edge designs combined with the best fabric available
create a superior sportswear product.
We are now excited to be back home and working
hard on the spring line. With our new designs,
we plan to continue to re-define fitness wear.
VATA Brasil's custom material FreeFit™ was developed
in Brasil specifically for the fitness industry.
It wears well, stretching comfortably in four directions
and maintaining it's new look wash after wash.
The material does not shrink or pill so customers
buy the first outfit for the way it looks, and
the next one for the way it feels and wears.
The construction of comfortable, tough wearing
fitness wear is a science in itself. Seams must
be strong enough to withstand tension when the
fabric stretches and flat enough to avoid chafing
or riding up. Stretch allows for the one size fits
all sizing, simplifying the buying experience.
Connie Gallo, fitness champion, says: "VATA's
line of fitness wear is truly motivating because
the cut and the fabric highlight and define the
physique that you work so hard for."
"They make you want to work harder to keep
your body fit and healthy."
VATA Brasil fits where it should and performs
every time.
Want more VATA? Shop online – and
get free shipping til summer! Also,
did you know VATA clothing is available for
wholesale distribution? – contact
for
more.
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